This is branding with soul and substance, consciously designed to reflect who you are and what you’re here to offer.

Bringing a brand to life — or evolving an existing one — is an in-depth process. With so many choices, strategies, and options, it’s easy to feel unsure of where to begin or how to bring your vision to life. Especially if past experiences with designers or agencies have left you unheard or underwhelmed. That’s where we come in.

Our approach is different.

We don’t impose a style or leave you with just a simple palette of colours and fonts that don’t reflect your depth.

Instead, we’ve developed a thoughtful, step-by-step collaborative process that invites you in — where your voice is central and your vision is fully understood, even if you haven’t quite found the words for it yet.

With over a decade of experience, we bring clarity, creativity, and care to every project.

We listen and guide intentionally, to co-create something that not only looks beautiful and feels meaningful —

but is in deep alignment with you.

WHO WE SERVE

Soulful Entrepreneurs

Solo Practitioners

Freelance Creatives/Artists

Existing Small Businesses

Social Impact Organisations

OUR DESIGN STYLE

Our design and creative direction is inspired by a minimalist philosophy centered on authentic expression, combined with an elevated cinematic sensibility.

We embrace a contemplative approach to relating to the world around us, merging simple sophistication and attention to a sense of elegance inspired by the natural elements.

Our founder, Lalita —

Lalita Ross is our founder and creative director with a multi-disciplinary background that spans design, film, media, and fine arts. With a passion for social impact and creative transformation, she has worked globally across both commercial and non-profit sectors, supporting brands and organisations to reach their highest potential.

  • After completing a degree in Film & Media at UNSW, Lalita trained in documentary directing at AFTRS, learning from acclaimed filmmakers including D.A. Pennebaker, Gillian Armstrong and Bob Connolly. She started out directing for theatre and making films in Africa and India with organisations such as the Wilderness Group and Women Against Rape (WAR). In amongst this, she lived for many years in monasteries and ashrams as a student of consciousness.

    In 2014, Lalita moved to the USA to work as a director and producer in the film industry. Notably she co-directed and produced the award winning documentary Hare Krishna! The Mantra, the Movement and the Swami Who Started It All. The film screened in cinemas worldwide for two years and was distributed by Abramorama, earning the highest per-screen average of any independent film in the U.S. on its opening weekend.

    Lalita then went on to become the Creative Director of the Bhakti Center, a thriving organisation in Manhattan that focused on community-led social projects and conscious community building. There, she led a major brand transformation and helped guide the organisation to its most successful financial year during the pandemic through innovative digital strategy.

    In 2021, Lalita returned to Australia, moving to Byron Bay and establishing Lalita Ross Studio. Since then, Lalita and her team have worked at crafting story-driven brands and experiences that resonate with purpose and authenticity.

  • “I had the pleasure of working with Lalita Ross to build my website and develop the brand for River Valley Law. Lalita brought creativity, insight, and professionalism to every stage of the project. She really took the time to understand my vision and values, and her design work captured the heart of what RVL represents. Communication was always clear and prompt, and she guided the project with genuine care and attention to detail. I am thrilled with the outcome and regularly receive compliments on the site's look and feel, as well as the authenticity of the brand. I highly recommend Lalita to anyone looking for an inspired and dedicated creative partner.”

    NANDAN SUBRAMANIAM, River Valley Law

  • “Working with Lalita on our branding and website was an absolute pleasure and a game-changer for our business. My sister and I were thoroughly impressed by every aspect of her work — from the depth of understanding she brought to our brand, to the creative execution and seamless integration of our vision.Lalita captured the heart and soul of what Reviver Coaching stands for with clarity, elegance, and a distinct visual identity that feels both powerful and aligned. Her attention to detail, intuitive design sense, and professional communication made the entire process feel smooth, collaborative, and inspiring.We’ve received countless compliments on the new branding and feel incredibly proud of what we now present to the world. We can’t recommend Lalita highly enough — Lalita Ross Studio brought our vision to life and exceeded every expectation."

    TIM DAVIS, Reviver Coaching

  • “I would say that the best words to describe Lalita with are professional, confident, smart and soulful. She brings love into a process that can sometimes be very ego-driven and that to me is priceless.”

    MICHAEL MOLLURA, Award Winning Composer

  • “Lalita is one of the most impressive individuals I've ever worked with– calm, focused, creative, and, most importantly, so kind..”

    PETER RADER, Academy Award Winning Producer

  • “Lalita is that rare gem who can seamlessly bring together aesthetic appeal, professional tones and visionary outlooks in a way that conveys a powerful message in a deeply penetrating manner. She's got heart and tremendous willpower to not only see a vision, but also uplift those around her in the pursuit of making dreams come to life.”

    DAYAL BARTALONE, Bhakti Center New York